In my high school and college days, sports apparel were quite popular and it still is. I wouldn't be unusual to see some people wear hockey jerseys or jackets featuring NFL or NBA teams, and baseball caps have always been popular. I used to think that one would wear apparel from a certain sports team to indicate that they were a fan of it. But then there were numerous times when I tried to engage in an intellectual conversation with that person on the team they were wearing, and I found out that they knew Jack about the team.
So it seemed very clear that they were just wearing the team apparel as a fashion statement.To be fair, I guess if I were wearing clothing designed by Ralph Lauren, Pierre Cardin, Tommy Hilfiger, Calvin Klein, and Luciano Benetton, it does not mean that I must know each fashion designer's extensive biography. But when it comes to sports apparel, there is clearly the possibility of ambiguity as it is not clear whether wearing the clothing indicates being a fan or being fashionable, or both, or neither. There were times at Canucks games when they were playing the Rangers, Red Wings, or Maple Leafs, I notice someone in the audience wearing a Canucks jersey. That would indicate they they are supporting the Canucks, but at the same time, they are wearing the baseball cap of the Yankees, Tigers, or Blue Jays. That to me seemed very hypocritical as how could they support the Canucks and the CITY of the opponent at the same time?
From my observations of Greater Vancouver in the 1980's and early 1990's, there were definitely certain teams' sports apparel that were more popular than others. And I have a feeling that they were worn as a fashion statement as I don't think those who wore the team apparel were really fans of the team. Taking the MLB, NHL, NBA, and NFL, these seemed to be the most popular team apparel:
MLB
When it came to baseball caps, it seems like the hats of the New York Yankees, Detroit Tigers, and Cleveland Indians were the most popular.
In the 1980's to early 1990's, all three teams were rather mediocre, although the Tigers did win the World Series in 1984. Despite the fact that the Blue Jays were Canada's team that won the World Series in 1992-93, I didn't notice Blue Jays caps to be more popular than these three.
NHL
When the Los Angeles Kings introduced their new silver and black uniforms for the 1988-89 season, which was also Gretzky's first year with the club, they became so popular. On the streets of Vancouver, Kings jerseys exceeded those of any other team.
NBA
This one is the toughest to determine, but I'd say Chicago Bulls jacket was the most popular.
NFL
The most popular jackets seemed to be those of the Los Angeles/Oakland Raiders. I heard that those who wore them were stereotyped as gang member wannabes.
As for CFL apparel, I really cannot say because CFL apparel is not popular in general.
So it seems like with the exception of the Bulls, there seems to be very little correlation on how well the team does and how well its apparel sells. And there doesn't seem to be too much correlation either with whether the team is your local or closest team, and how popular it is. Even when the Canucks introduced their white uniforms in the 1989-90 season, they still didn't outsell those of the Kings. The Vancouver Grizzlies jackets were never too popular. Although they were Canadian, Blue Jays and Expos caps didn't seem to be as popular as the three aforementioned. And although Vancouver supports the Seahawks in the NFL, their jackets don't seem to be as popular as those of the Raiders.
A good question for a fashion designer is.....what is it about sports apparel that makes it popular?
How well the team does only seems to be a very minor factor.
So if you were a stranger to all the professional sports leagues and teams, and you had to choose your favorite team apparel in each league based solely as a fashion label on its design, which team's apparel would you choose and why?
!!?) and today i buy only lions colours as well and i think the colours are fashionable and unique and i am supporting the team as well. although you see the bright orange on the Bears trim, Broncos and Phoenix Suns so the orange seems to be getting more popular. The fans i felt bad for were the Tampa Bay Buc's fans with the "Creamsicle" jerseys they had .........although were our colours much different?:oops: 
