What the CFL means to Canadians

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David
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Joined: Thu Oct 03, 2002 10:23 am
Location: Vancouver (Kitsilano)

Interesting article in the latest issue of McLean's Magazine (for US Lionbackers, it's Canada's answer to Time or Newsweek).
Millennials aren’t as invested as boomers or GenXers, but the Canadian Football League remains one of Canada’s strongest sports brands
http://www.macleans.ca/sports/why-the-c ... -identity/


DH :cool:
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TheLionKing
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Joined: Sat Feb 19, 2005 10:13 pm
Location: Vancouver

Great article, especially the video of Chuck Ealey
JaboVancouver
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Joined: Tue Jun 07, 2016 9:44 pm

Real nice read. Also highlights the importance of getting the younger crowd into it though. Best thing the Lions will do this year is the $5 ticket offer for kids. They've been missing that engagement for too long.

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